Being a jobseeker can be really
You’ve applied to all the jobs,
at least all the jobs that are listed
somewhere, and you think you’re done.
And the competition feels fierce.
It’s hard to know what to do or even
where to start
to find a really good job in this
But there are more jobs available than
you are aware of.
As a job seeker you’re facing what we
call the outsider problem.
The outsider problem is that
many potential jobs are invisible to you.
Depending on industry, as many as 80%
of available jobs
are not listed publicly.
So if you think you’ve applied to
"everything," it’s possible that you’ve
really only applied to about 1 of every
The other 4 positions?
They’re either available to those with
access to the "inside," or they may be
in the process of being created.
The people inside the industry are building
things, talking to each other, and they
know where they need help.
And as an outsider, you just can’t see
So how do you find these unlisted
To connect with people and
opportunities on the inside,
you need to get into the
You need to hear
insiders' stories to understand what
jobs need doing, what it’s like working
there, and whether you might fit in.
And as you talk to more people in an
industry, you’ll also learn their lingo
and the right questions to ask.
Sometimes, opportunities may even
be generated on the spot thanks to the
Talking to people who are
inside the industry is the best way
we know of to discover or create new
We call this process informational
interviewing and we’ll dig into how
to do it well in the next video.