I stream on a weekly basis and almost every single time I stream to multiple
channels meaning more than one platform or social channel at the same time and
this is called multistreaming in this video I'm gonna give you a few reasons
why you should multistream your live streams and make sure you stick around
till the very end of this video where I'll share a tool that will make this
super easy for you where you can literally multi stream today as in right
after this video today all right so before we jump into it though let's roll
the intro - it's Rob Balasabas - hey if your live streaming already congratulations I love
seeing people live stream I want to help you now take that single live stream
meaning your just live streaming to one channel and take that and multi stream
that to multiple channels at the same time if you're new to my channel and
you'd like to see more tutorials around live streaming and video content
creation video marketing strategies then consider subscribing to my channel hope
you also find this video helpful so if you do make sure you hit that like
button as well and I'd also love to invite you to our weekly live subscriber
Q&A chat that happens every Friday the first reason is that multi-streaming
is so easy if you're already setting up a single live stream to one channel then
setting up multiple channels additional channels to multi stream to is not much
more work it's actually only a few more clicks number two you can reach more of
your audience for example if you're live streaming to your Facebook page but you
also have an audience on YouTube then those viewers that you have are the
audience that you have on YouTube that may not be following you on Facebook are
not seeing your live streams by multi-streaming to both channels at the
same time then you're able to reach both audiences without much more effort on
your part number 3 save time most of the platforms that you livestream to will
keep a copy of your live stream to be available on demand for someone to watch
as a replay for example Facebook YouTube periscope / Twitter and LinkedIn
live will all keep a copy of your livestream available for somebody to
watch as a replay and by doing this by multi streaming to all of these
platforms at the same time you're gonna save a lot of time from that tedious
work of uploading that replayed to each individual channel after you do a single
live streams number four understand your audience even better by multi streaming
you can see which audiences which social channel that you have where you're
building different audiences which audiences are engaging with you the most
you'll also start understanding which audience has more basic questions versus
more advanced questions which can help you curate the content that you share on
those specific channels for example you may find that your Facebook page
audience has more basic questions so what do you do with that information
what do you do with that data that you find during your multi stream well you
can create more basic content so that you can reach your audience on facebook
where they're at they may not be ready for your more advanced content more
advanced tutorials you need to share more basic content with them so that you
can educate them about your products or services on a more basic introductory
level now if you look at your YouTube audience for example this may happen
this may be vice-versa but your YouTube audience for example may have more
advanced questions they may be more educated with the content that you are
sharing about your products or services or the space or industry that you're in
so you may now decide to create more advanced tutorials and content for
YouTube and perhaps even offer more advanced courses or workshops or
offerings to your audience on YouTube because they're ready they're ready to
purchase maybe they are more further down the buyers journey and ready to
make a purchase with you alright so I know you're wondering what about all the
additional work of setting up more streams multi streaming all the software
that you need managing all the comments from all the channels that are coming at
you at once well that's why I wanted to talk to you guys about restream IO
before you guys went off to the next video here on YouTube restream that IO
is a fully functioning broadcasting tool based on the cloud so
you don't have to download anything it's based on the cloud so you just log in
online on the cloud on your browser that allows you to have a fully functioning
live-streaming studio right inside of your computer with overlays custom
branding and even screen sharing capabilities and it even allows you to
pull in all the comments all the comments from Facebook live Facebook
groups pages LinkedIn live Twitter periscope YouTube live into one central
thread which you can then show on the screen with a single click which your
audience loves to see they love seeing their profile their avatar their
question their comment on the screen while you're live-streaming and if
you're already live-streaming using tools like ECAMM live or zoom or streamlabs
OBS or vmix then you can easily connect the
restreamed.io to all those tools any of those tools super easily so that you can
multi stream to over 30 different platforms at the same time if you want
to check out restream go find the link down in the description to get the free
trial now go check out this next video that will help you with getting started
with restream and multi-streaming today see you in the next video bye bye