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Practice English Speaking&Listening with: Hotels Offering Trendy Pop-Up Rooms To Attract Social Media-Savvy Guests | TODAY

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SPECIAL MEDIA SCENES.

>> Reporter: AT THE REFINERY

HOTEL IN NEW YORK GUESTS ARE

SHELLING OUT DOUGH TO BE

SURROUNDED BY BREAD.

THE SO-CALLED BREAD AND

BREAKFAST SUITES COOKED UP BY

HOTELS.COM ALLOW GUESTS TO HAVE

THEIR CAKE AND CHEESE WITH IT,

TOO.

>> CALORIES DO NOT COUNT IN THIS

ROOM.

THAT'S THE BEST THING ABOUT IT.

THEY DON'T COUNT SO WE'RE READY

TO GO.

>> Reporter: IT'S ALSO A FEAST

FOR THE EYES.

THE DECADENT DECOR STRETCHING

FROM THE BEDROOM TO THE

BATHROOM.

>> TRAVELERS RIGHT NOW WANT A

UNIQUE EXPERIENCE.

THEY REALLY WANT SOMETHING THEY

CAN'T GET ANYWHERE ELSE.

>> Reporter: TRAVEL EXPERTS SAY

HOTELS ARE INCORPORATING UNIQUE

AND OVER THE TOP POP-UPS AS A

STRATEGY TO KEEP GUEST

INTERESTED AND COMING BACK.

>> WE'RE RELENTLESS ABOUT

NOVELTY.

WE WANT SOMETHING NEW, SOMETHING

FRESH.

SO POP UP HOTELS ARE BASICALLY

OUR ATTENTION SPANS ARE

SHORTENED AND THEY'RE ADDRESSING

THAT.

>> Reporter: THE FLASH ARE MEANT

TO INSPIRE YOUR SOCIAL MEDIA

ACCOUNTS.

IN A RECENT STUDY NEARLY HALF OF

MILLENNIAL AND GEN B TRAVELERS

CONSIDER IT WHEN PLANNING THEIR

VACATION.

>> WE'RE ALL JUST ACTING AS

UNPAID AMBASSADORS.

>> Reporter: WITH THE SPACE

OFFERED IN ONLY A LIMITED TIME

IN SOME CASES JUST A FEW DAYS,

ROOMS GETS BOOKED FAST.

>> ALL 20 SOLD OUT WITHIN TWO

MINUTES.

>> Reporter: APARTMENTS ARE

GETTING IN ON THE TREND TOO.

>> IT DRIVES AWARENESS FOR OUR

PARTNERS.

THEY CAN USE A MOMENT IN TIME TO

CONNECT WITH THE CONSUMERS.

>> Reporter: NEW YORK EXCHANGE

PARTNERED WITH BOOKING.COM,

SPEND QUALITY TIME PWITH YOUR

PET AND RECOMMIT TO ROMANCE.

>> OBVIOUSLY YOU CAN SEE WE'VE

VISUALLY DESIGNED IT TO BE AS

ROMANTICALLY INSPIRING AS

POSSIBLE.

>> Reporter: WHILE THIS MAY ALL

BE A STRETCH FROM YOUR COOKIE

CUTTER ACCOMMODATIONS THEY'RE

DESIGNED T

The Description of Hotels Offering Trendy Pop-Up Rooms To Attract Social Media-Savvy Guests | TODAY