Welcome to Eyereturn Marketing's campaign management platform.
Eyecontrol allows online marketers to easily develop, execute, and manage their digital
campaigns within one easy to use platform.
Users are able to leverage a variety of different targeting and data driven optimization features
enabling them to meet any KPI
Start your campaign creation by easily uploading hundreds of creatives seamlessly into the
Eyecontrol console.
Either upload them directly or import your ad serving tags at the click of a button
Reach your audience and hit your KPI with a multitude of targeting options at your fingertips.
Capture your unique audience by using Eyereturn's 350 proprietary behavioural segments.
Easily execute location based marketing campaigns by creating geofences around desirable locations
for targeting and remarketing purposes.
Create hundreds of geofences easily by adding multiple locations at one time.
Using comScore's Industry Trust initiative metrics, buy ad placements based on viewability,
invalid traffic, category ranking, Media Metrix, and Video Metrix
Ensure your campaigns are served in a brand safe environment by utilizing our proprietary
fraud detection and prevention technology.
Optimize your campaigns with even more of our standard targeting parameters
Retargeting
PMP Deals
Domain/App
Page location
Vertical
FSA/Zip Code
Browser and OS
Hour and Day
Bid Price
Frequency
Once your campaign is set up, define your goals whether that be CPM,
CTR,
CPC,
CPCV,
or CPA
and take advantage of Eyecontrol's data-driven auto-optimizations.
Using the campaign management dashboard, you can track performance
spend
and pacing.
Take advantage of Eyereturn's unique position in the digital marketplace using our fully
integrated buy-side platform.
