WE ARE NOT TALKING ABOUT
FACEBOOK OR SNAPCHAT, MOST OF
US HAVE THOSE PRETTY MUCH MAST
ERRED.
RIGHT BUT WHAT ABOUT LINKED
IN.
AS LAUREN PASTRANA TELLS US YOU
MAY BE MAKING MISTAKES THAT ARE
HURTING YOUR PROFILE'S CHANCES
OF STANDING OUT LIKE THE REST.
Reporter: I LIKE 259 MILLION
OTHER PEOPLE HAVE A LINKED IN
ACCOUNT.
BUT HOW MANY OF US ARE USING IT
TO ITS FULL POTENTIAL?
89% OF RECRUITERS SURVEYED
REPORT HIRING SOMEONE THROUGH
LINKED IN.
AND OVER 10 MILLION PEOPLE SAY
THEY FOUND A JOB THROUGH THE
SITE.
EXPERTS AT CAREER REALISM.COM
SAY MANY OF US ARE USING IT ALL
WRONG.
TIPS TO MAKE YOUR PROFILE
SHINE.
MAXIMIZE YOUR HEADLINE.
IF IT SIMPLY SAYS YOUR CURRENT
JOB TITLE YOU ARE MISSING A
HUGE OPPORTUNITY.
SPICE IT UP BY WORDS LIKE
PASSION, EXPERIENCE AND LET'S
TALK.
NEXT MAKE SURE IT ISN'T A
REHASH OF YOUR RESUME.
SHARE YOUR STORY AND CORE
BELIEFS AS TELERELATE TO YOUR
INDUSTRY AND PLAIN A LIST OF
YOUR SHORT TERM AND LONG-TERM
GOALS.
LETTERS OF RECOMMENDATION ARE
SO IMPORTANT WHEN TRYING TO
LAND A NEW JOB AND THE SAME
RULES APPLY TO LINKED IN.
RECOMMENDATIONS ARE THE LIFE
BLOOD OF LINKED IN AND THE BEST
WAY TO ESTABLISH YOUR
CREDIBILITY.
REACH OUT TO YOUR FORMER BOSSES
OR CLIENTS TO ASK IF THEY WOULD
BE WILLING TO WRITE A
RECOMMENDATION ON YOUR BEHALF.
AND FINALLY LEAVE OUT
NONRELEVANT SKILLS AND
ENDORSEMENT.
DRESS FOR THE JOB YOU WANT NOT
THE JOB YOU HAVE, THE SAME
APPLIES TO LINKED IN.
MAKE SURE YOUR SKILLS AND
ENDORSEMENTS REFLECT THE TYPE
OF JOB YOU ARE LOOKING FOR.
AND HERE IS A TIP FOR YOU
ENDORSING SKILLS OF OTHER
PEOPLE IN YOUR THREAT WORK IS
THE FASTEST WAY TO HAVE YOUR
SKILLS ENDORSED AS WELL.
I WANT TO KNOW IF YOU HAVE EVER